Want up-to-the-minute Hillshire Farm® news?
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Click the RSS icon next to the feeds you would like to follow.

Frequently Asked Questions about RSS

What is RSS?

RSS (Really Simple Syndication) describes a group of file formats based on XML that allows headline content to be easily delivered over the Internet. It enables content updates related to the Hillshire Farm® site to be sent directly to you using standard Web-based technologies. For a more detailed description of RSS, please refer to the Wikipedia article.

What do I need to receive RSS feeds from the Hillshire Farm® site?

You may choose to receive RSS feeds via a personal RSS aggregator application or using a Web-based RSS reader service. Subscribe once, and you will automatically receive content updates from the Hillshire Farm® site.

If you would like to receive content updates from the Hillshire Farm® site, you first need to either: download and install an RSS reader which you can obtain at various Web sites, or create an account on a Web site that provides RSS reader functionality. Some Web portals such as My Yahoo! also provide RSS reading capabilities on your personalized home page.

View a list of available RSS readers.

Once you have chosen an RSS reader, you may subscribe to any or all of the Hillshire Farm® RSS feeds. You can do this by clicking the orange RSS graphic and noting the URL; this is the XML address that you need to enter into your feed reader to subscribe. Follow the instructions for your particular RSS reader, and then add this URL wherever it asks for the location of the service to which you wish to subscribe.

Please refer to your chosen RSS reader's documentation for specific instructions for subscribing and unsubscribing to RSS feeds.

What are some popular Web-based RSS feed readers?

* Bloglines

* Google

* My Yahoo!

Click on the links above to register for any one of these popular Web-based RSS feed readers.

How do I install the RSS feed into my reader?

To read RSS feeds, you will need some software on your computer (an RSS reader client) or access to a Web site that offers the same functionality. To subscribe to a feed, right-click the related graphic and click Copy Link Location or Copy Shortcut, then paste it into your RSS reader.